The Dallas Cowboys have once again claimed their title as the NFL's most valuable franchise, as reported by Forbes magazine, marking the 17th consecutive year at a staggering valuation of $9 billion. Despite a challenging playoff history in the past 13 seasons, the team has demonstrated remarkable financial resilience, boasting a revenue of $1.14 billion. With the American football season set to commence on September 7, Forbes' recent valuation underscores the Cowboys' prominence in the sports industry.
The Cowboys' valuation has surged by 13 percent compared to last year, highlighting the financial growth the franchise has experienced under the ownership of Jerry Jones. This impressive figure positions the Cowboys ahead of other high-value teams such as the New England Patriots and Los Angeles Rams, which are valued at $7 billion and $6.9 billion, respectively. Jerry Jones acquired the Cowboys for $140 million back in 1989, and his strategic decisions have transformed the franchise into a financial powerhouse.
As the NFL landscape continues to evolve, the average value of the league's 32 teams has also increased significantly. Forbes estimates a 14 percent rise from the previous year, now averaging $5.1 billion per franchise, propelled by lucrative television contracts and substantial sales in the league. With these figures in mind, it's no surprise that the Cowboys remain at the forefront, with owners like Jones predicting potential valuations exceeding $10 billion in the near future.
What You Will Learn
- The Dallas Cowboys are valued at $9 billion, making them the most valuable NFL franchise.
- Jerry Jones, the owner, significantly increased the franchise's value since purchasing it for $140 million.
- The average NFL team value rose to $5.1 billion due to increased television revenue.
- Despite limited playoff appearances, the Cowboys generate substantial revenue and maintain a top-tier status in the league.
| Team | Valuation |
|---|---|
| Dallas Cowboys | $9 billion |
| New England Patriots | $7 billion |
| Los Angeles Rams | $6.9 billion |
| New York Giants | $6.8 billion |
| Chicago Bears | $6.3 billion |
